Lorella Zanardo
Nuovi Occhi per i Media
“With this project, we are promoting a journey into faces and their meaning. Conformism has taken hold through apps, social media, digital humans, and even through mass cosmetic surgery inspired by the beauty standards spread on social networks. In the face of this increasingly widespread phenomenon, many questions arise: do we still recognize ourselves when we look in the mirror? Are our faces disappearing? What are we hiding when we present our altered and disguised faces? Volto Manifesto, which we are carrying forward with Unicoop Firenze, is a reflection on who we are and how we are changing. Because the face is not only the place of aesthetics, but also of ethics. The face is a heritage of humanity.”